Updated for 2019
A lot has changed in the past few decades when it comes to cosmetic surgery. People no longer want the one-size-fits-all procedures that were sought back in the 80s and 90s. Today, we’re embracing and celebrating our unique features and cosmetic surgery is being used to complement and enhance our natural beauty.
And it’s not just women wanting cosmetic surgery that has led to this increase. Men have discovered the benefits of cosmetic surgery to get them closer to their ideal masculine physique. So where are we are where are we going with surgery? Let’s take a look at what we’re seeing.
The Same Cosmetic Procedures, but Better
While women still make up about 90 percent of all cosmetic procedures, men are steadily staking their claim.
While breast augmentation, liposuction and nose surgery continue to be the front runners in the cosmetic surgery world, the advancements in techniques and technologies are allowing people to customize their procedures more than ever before. Women aren’t just wanting large breasts, they’re wanting a subtle boost in breast size to complement their figure. This is a major change from just 20 years ago.
Liposuction isn’t just about removing fat, now cosmetic surgeons are able to sculpt the contours of a person’s body to redefine their shape and accentuate their musculature if they so choose.
Less Invasive Options
Since the introduction of injectables, the top cosmetic procedures continue to be BOTOX®, Dysport®, and dermal fillers like JUVÉDERM® and Restylane®. These non-surgical procedures continue to rise in popularity and both adult men and women, young and old are reaping the benefits.
Many people are now requesting subtle enhancements, or “tweakments.” People want just enough treatment that they look renewed and refreshed.
So, where is cosmetic surgery leading us in the near future? The answer would have to be that less is more, and subtle enhancements reign supreme.
Author: Dr. Joseph Castellano
Dr. Joseph Castellano is a native Floridian who grew up in the Tampa Bay area. After medical school and residency, Dr. Castellano returned home and has opened a practice in Tampa, Florida focusing on breast augmentation, abdominoplasty, liposuction, facelift, and eyelid rejuvenation. He is a member of the American Board of Cosmetic Surgery, American College of Surgeons, and American Medical Association
